Tiếng Việt
On May 18, 2025, the Kick-off event for Eboots 2025 – Hue Digital Impact officially took place at the University of Economics – Hue University, marking the beginning of a breakthrough journey for the young generation in practical Digital Marketing.
With strong belief in the power of technology and young human resources, Maries is proud to sponsor and accompany the program – as a commitment to investing in the future of Hue’s specialties in the digital era.
Eboots 2025 – A Practical Playground for Gen Z in Hue
At Maries, we believe: Every young person today is a storyteller for Hue’s products tomorrow. Through Eboots, students not only learn but also gain hands-on experience working with local businesses, OCOP products, and regional specialties.
During the Kick-off, over 100 motivated and creative students had the opportunity to:
👉 Listen to real-life insights from leading agency mentors and experts.
👉 Explore a “100% hands-on” competition format, working directly with real businesses – including Hue’s specialties and OCOP products, which are both local strengths and sources of pride.
👉 Begin their journey of connection between students – businesses – mentors, forming a network for learning, practicing, and holistic skill development.
Eboots is more than a competition – it is an intensive training ground where young people truly do Digital Marketing. They are given budgets to run ads, access real tools, and receive step-by-step guidance from seasoned professionals.
We sincerely thank JCI Hue, the University of Economics – Hue University, and the entire Eboots 2025 Organizing Committee for creating a meaningful, practical, and inspiring playground for Hue’s student community.
For a Generation That Preserves and Spreads the Values of Hue
When the new generation is empowered with tools, trained professionally, and connected to reality, they become the pioneers bringing Hue’s specialties to new heights – not just within Vietnam, but globally.
Only when young people understand and take pride in Hue’s identity, can they retell those values in a vivid, modern way – and spread them further than ever before.
By joining hands with Eboots 2025, Maries is investing in the next generation – the young minds who are gradually leading Hue’s heritage into the digital age.
Maries – Preserving the essence of Hue, investing in the next generation.
This is just the beginning of the journey, and we believe: The best is yet to come./