The moment the Lepironia Grass Hat – Ly Dynasty Dragon Edition appeared with a youthful, modern, and strikingly bold presence on the BASS ÂM stage during Performance Night 4 of Show It All Vietnam 2025, it sparked a profound sense of pride. It turns out that when Vietnamese heritage encounters the energy of the younger generation, it can become unexpectedly—and irresistibly—cool.

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This pride comes not only from the fact that the hat is a handcrafted symbol of Huế’s artisanal heritage, but also because it has entered a new and meaningful chapter—one that continues the cultural momentum ignited when the Ly Dynasty Dragon motif was spotlighted by G-Dragon (the globally renowned Korean artist) in June.

From that viral moment to this powerful integration of Vietnamese culture into the dynamic performance on the BASS ÂM stage, the journey reflects a simple truth:
When Vietnamese heritage is placed in the right context, at the right moment, it shines with remarkable strength and pride.

From a Cultural Catalyst to a Gen Z Performance Stage

June marked the revival of the Ly Dynasty Dragon—a thousand-year-old cultural symbol—capturing the attention of younger audiences after G-Dragon appeared wearing a hat featuring the iconic motif. Since then, the pattern has become a point of national pride and a wellspring of inspiration for contemporary creatives.

BASS ÂM opened yet another striking chapter in that journey. When the production team reached out, Maries immediately recognized an opportunity to bring traditional values closer to young audiences in an organic, inspiring way.
That is why Maries chose to collaborate, offering the gold-toned Lepironia Hat featuring a hand-painted Ly Dynasty Dragon, contributing an authentic cultural highlight that aligned naturally with the spirit of the performance.

And when the hat appeared under the stage lights, everything became clear:

Vietnamese heritage is no longer a story confined to the past.
It is alive, evolving, and confidently finding its place in modern expression.

When a Traditional Hat “Transforms” on the BASS ÂM Stage

Known for its rustic, quintessentially Vietnamese beauty, the Lepironia Grass Hat of Huế took on an entirely new persona under the BASS ÂM spotlight. With lighting, choreography, and high-energy performance, the hat transformed into something powerfully expressive:

  • Youthful, fueled by dynamic rhythm and Gen Z spirit

  • Modern, framed by staging, lighting effects, and visual storytelling

  • Bold and masculine, enhanced by the hand-painted Ly Dynasty Dragon motif

This fusion turned the hat into a striking visual centerpiece, instantly recognizable and impossible to overlook.
Thus, BASS ÂM became more than just a performance—it became a crossroads where electronic music, sharp choreography, and Vietnamese cultural identity converged in a single explosive moment.

When young artists reinterpret Vietnamese stories in their own language, heritage continues to live, breathe, and expand in new and meaningful directions.

As the younger generation finds new ways to express Vietnamese cultural spirit, heritage becomes vibrant once again.
And the moment the Lepironia Grass Hat appeared on stage with such a modern and powerful presence is precisely what brought Maries a profound sense of pride.

Thank you to the young performers for helping Maries share the beauty of Vietnamese culture in such an inspiring way.

And thank you to “Show It All Vietnam 2025” for creating a stage where Vietnamese heritage can “switch into performance mode”—alive, contemporary, and proudly celebrated.

☘️☘️☘️

👉 Watch the full BASS ÂM performance:

📩 Order the Ly Dynasty Dragon Lepironia Hat:

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